Feeds:
Posts
Comments

Archive for the ‘PR’ Category

Structures

Posted in Communication, Consulting, PR, schwindt-pr, tagged , , on September 20, 2008 | 1 Comment »

The first thing I usually have to introduce in working with a client are structures. As most of my clients are artists or small companies they tend to have a rather intuitive way to work and to communicate. Getting something like a communication concept is often totally new to them and might even scare them [...]

Read Full Post »

Creating awareness and trust

Posted in Communication, PR, Social Media, tagged , , on September 17, 2008 | 7 Comments »

When I studied PR a few years ago we didn’t speak that much about blogs and social media yet. Online PR was mainly considered to be newsletters and well planned websites (1.0 of course), perhaps a competition here and there. But we were far from the possibilities that social media offer today.
The main definition of [...]

Read Full Post »

Interview with Paul Waaktaar-Savoy

Posted in Interview, PR, schwindt-pr, tagged , on September 15, 2008 | 7 Comments »

As some of you might already know I’m involved in the public relations about the coming English version of my client Pål H. Christiansen’s novel “Drømmer om storhet”. The English title will be “The Scoundrel days of Hobo Highbrow” and alludes to an a-ha song and album from the year 1986
Hobo Highbrow, the main character [...]

Read Full Post »

A website for Christian Straube

Posted in Communication, PR, Webdesign, schwindt-pr, tagged , , on September 13, 2008 | Leave a Comment »

This is a project I have wanted to get for a long time.
Christian Straube is an accoustic guitarist living and working in Germany and Switzerland. He’s teaching guitar at the Musikhochschule Luzern, he’s composing for his solo activities, ensembles and also for the theatre.
A few years ago I have already been Christian’s PR consultant, and [...]

Read Full Post »

Pål H. Christiansen about working together

Posted in Interview, PR, schwindt-pr, tagged on September 11, 2008 | 7 Comments »

I asked my client, the Norwegian writer Pål H. Christiansen if he would answer a few questions about our work together and here’s the list of questions and replies.
Thank you very much, Pål!
* * * * *
We’re working together for one and half a year now. We had met through myspace. But while I had [...]

Read Full Post »

Reporting on people with a disability

Posted in Communication, PR, schwindt-pr, tagged , , , on September 7, 2008 | 2 Comments »

The Paralympics in Beijing have just started and finally German tv is reporting seriously about the event and the athletes. During Athens 2004 it had been completly different.
I had been involved in PR about wheelchair tabeltennis by then and had released a German version of the International Paralympic Committee’s “Guidelines reporting on people with a [...]

Read Full Post »

Check your emails!

Posted in Communication, PR, Questions, tagged , on September 3, 2008 | Leave a Comment »

Why do so many people still think the web is of no importance? Why do they mention their email address as contact on their websites if they don’t check them regularly?
What happened?
A while ago I had contacted a pilates trainer through the email address mentioned on her website. Soon she called me back to get [...]

Read Full Post »

PR and marketing

Posted in PR, tagged , , , on September 2, 2008 | 6 Comments »

Looking through subject related blogs I noticed that in English speaking countries the separation between PR and marketing doesn’t seem to be that strict.
When I studied public relations seven years ago we learned that PR and marketing were two different things. PR was defined as a management function supposed to create confidence in an issue, [...]

Read Full Post »

Social media in Europe

Posted in Blogging, Communication, PR, Social Media, tagged , , , on September 1, 2008 | 2 Comments »

Following the comment discussion from my previous blog “Why use twitter” I emailed Chris Brogan and told him about the differences I see between Europe and the USA. But he couldn’t tell me more about the situation in Europe, so he recommended the following two women to me:
Nicole Simon
… is a German from Lübeck who [...]

Read Full Post »

Website = narcism?

Posted in Communication, PR, Questions, tagged , , , , on August 21, 2008 | 7 Comments »

Artists are often said to live in their own world. And some of them really do, especially when it comes to their public relations.
The other day I got in email-contact with a schoolmate again. He has become a professional singer and will even make his debut in Bayreuth next year. He sent me the link [...]

Read Full Post »

Older Posts »